Helsar de Zarcero S.A. was born out of the need of three organic coffee producers who needed to give added value to their product. The initial idea was only their farms, but when the buyer of that coffee tasted it, he realised the potential they had in towns like Llano Bonito de Naranjo and Zarcero at an average altitude of 1,700 meters above sea level, with an average rainfall of 2,400 mm per year. The success was so great that they were given the opportunity to process coffee from neighbouring farms, small producers who, for the most part, do not have the possibility of investing in processing.